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For more than 12 years now I've been helping brands come up with interesting and effective marketing solutions. A copywriter who's just as strong with concepts as I am content, I've worked here in Australia and in the UK, both at large multi-nationals and independent agencies. Plus, I've had a stint client-side too, which gave me a great insight into how things function on that side of the fence.


From cars, airlines, universities and governments to banks, travel, lottery and retail, I've created campaigns for a range of different clients. My work has been awarded internationally and locally, but importantly it's made a difference to clients' businesses. With experience in creative lead roles, I've had the opportunity to guide and oversee the work of more junior creatives, which has been both rewarding and refreshing.

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